LEARNING OUTCOMES:

• Understanding the principles and techniques of Effective Sales Presentations
• Identifying and understanding audience needs
• Building and maintaining strong relationships with the audience
• Identify the key elements of a quality proposal
• Perfect your first impression, including your dress and your handshake
• Feel more comfortable and professional in face-to-face presentations
• Utilizing various presentation tools
• Building a positive attitude and resilience
• Write a winning proposal

COURSE OVERVIEW & CONTENT:

“A great sales presentation is like a great story – it captures the audience’s attention and takes them on a journey.”

A great Sales Presentation does not demand that you have all the bells and whistles to impress the client with your technical skills. Rather, try impressing your clients with your knowledge of the products and services you sell and your understanding of their problems and the solutions they need.

This workshop will help you to learn how to create a winning proposal and how to turn it into a dynamite Sales Presentation.

Getting Down to Business

• Business Writing Basics
  • How Business Writing is Different From Literary Writing
• Two Major Types of Proposals
  • Formal And Informal

Writing Your Proposal

• Getting Organized
  • What Background Information To Gather
  • How To Organize It
• Drafting a Proposal

Getting Thoughts on Paper

• Planning Your Proposal
  • Three Easy Steps to Get Started on Writing a Proposal
• Individual Exercise

Basic Proposal Formats

• Indirect and Direct Proposals
• Turn a Direct Proposal into an Indirect Proposal

Expert Editing Tips

• Basic Editing Techniques
• The Readability Index

The Handshake

• Greet People Before Your Presentation
• The Handshake.

Getting Ready for Your Presentation

• Preparation Tips
• Persuasive Language
  • How To Pump Up the Language to be Persuasive Without Being Pushy

Elements of a Successful Presentation

• Five Keys to Success
• You Count Too!
• Positives and Negatives

Dressing Appropriately

• Dress for Success.

Presentations

• Preparation
• Evaluations
• Each Participant Will Give a Presentation