Advanced Skills for Top Sales Professionals

LEARNING OUTCOMES:

• Provide with a comprehensive understanding of Advanced Sales Strategies, techniques, and tools.
• Effectively communicate with customers, build strong relationships, and close more deals.
• Advanced negotiation strategies to improve performance.
• An understanding of the concept and importance of Key Account Management and how to identify, target and maintain relationships with key accounts.
• Understanding of sales ethics and professional conduct, and the importance of building trust and integrity with customers.
• How to analyze and interpret sales data, identify areas for improvement and develop action plans to improve performance.
• To provide participants with hands-on experience through case studies, role-playing exercises, and interactive activities.
• Develop a personal action plan and set goals for future growth.
• To equip participants with the knowledge and skills to adapt to the changing sales landscape and stay up-to-date with the latest trends and best practices in the industry.

 

COURSE OVERVIEW & CONTENT:

"The art of sales is not in convincing someone to buy, it's in helping them to realize they need what you're selling."

Advanced Skills for Top Sales Professionals training course is designed to help sales professionals take their skills to the next level, and gain a competitive edge in today's fast-paced business environment. The course will provide participants with the knowledge and tools to effectively communicate with customers, build strong relationships, and close more deals.

Participants will also benefit from case studies, role-playing exercises, and other interactive activities that provide practical and hands-on experience. These activities will help participants understand and apply the material covered in the course, and gain the confidence to implement their new skills in the workplace.

Attending this training course will also help sales professionals stay up-to-date with the latest trends, best practices, and tools in the industry.

In summary, the Advanced Sales Skills training course offers a wealth of knowledge, practical tools and techniques, and hands-on experience that are essential for sales professionals looking to improve their performance, advance their careers, and achieve success in today's competitive business environment.

Introduction

• The Importance of Advanced Sales Skills in Today's Competitive Business Environment
• Introductory Activity: Self-Assessment and Group Discussion

The Art of Persuasion: Mastering Sales Communication

• Understanding and Utilizing Different Communication Styles
• Building Rapport and Trust With Potential Customers
• Handling Objections and Closing The Sale
• Case Study Analysis: Effective Communication Strategies in Sales
• Activity: Practice Communication Skills Through Role-Playing Scenarios

Building Strong Relationships: Sales and Networking Techniques

• Identifying and Targeting Potential Customers
• Building a Strong Network of Contacts
• Maintaining Long-Term Relationships With Customers
• Case Study Analysis: Building Successful Customer Relationships
• Activity: Networking Exercises and Creating a Personal Action Plan

Closing the Deal: Advanced Negotiation Strategies

• Understanding the Psychology of Negotiation
• Developing Effective Negotiation Tactics
• Closing Deals and Overcoming Objections
• Case Study Analysis: Successful Negotiation Case Studies
• Activity: Negotiating Role-Playing Exercises

Key Account Management

• Understanding The Concept of Key Account Management
• Identifying and Targeting Key Accounts
• Building and Maintaining Relationships With Key Accounts

The Power of Emotional Intelligence in Sales

• Understanding and Managing Emotions in Sales
• Developing Empathy and Active Listening Skills
• Building Trust And Rapport Through Emotional Intelligence
• Case Study Analysis: Emotional Intelligence in Sales
• Activity: Emotional Intelligence Self-Assessment and Group Discussion

Overcoming Objections: Mastering Sales Resistance

• Identifying and Understanding Common Objections
• Developing Effective Responses and Counter-Arguments
• Building Resilience and Persistence In Sales
• Case Study Analysis: Overcoming Objections in Sales
• Activity: Objection Handling Role-Playing Exercises

Think Like a Winner: Mindset and Motivation for Sales Success

• Developing a Positive Mindset for Sales Success
• Setting Goals and Creating a Personal Action Plan
• Staying Motivated and Focused in The Sales Process
• Case Study Analysis: Mindset and Motivation in Sales
• Activity: Setting Personal Sales Goals and Creating a Motivation Plan

The Science of Selling: Understanding Buyer Behavior

• Understanding the Customer's Needs and Decision-Making Process
• Identifying and Utilizing Consumer Trends and Market Data
• Developing Effective Sales Pitches and Presentations
• Case Study Analysis: Understanding Buyer Behavior
• Activity: Analyzing Consumer Data And Developing A Sales Pitch

Adapt and Conquer: Sales Strategies for a Changing Market

• Identifying and Understanding Market Trends
• Developing Effective Sales Strategies for a Changing Market
• Staying Ahead Of The Competition
• Case Study Analysis: Adapting To a Changing Market
• Activity: Developing a Sales Strategy For a Hypothetical Market Scenario

Consultative Selling: The Future of Sales

• Understanding the Concept of Consultative Selling
• Building Trust and Understanding Customer Needs
• Finding the Right Solutions to Customer Problems
• Case Study Analysis: Real-Life Examples of Consultative Selling
• Activity: Practice Consultative Selling Through Role-Playing Scenarios

Role-playing and Simulation

• Practice of Different Sales Scenarios
• Handling Objections, Closing Deals and Managing Different Types of Customer

 

COURSE DURATION: THREE DAYS